revio
revioReach Customers Directly
Send messages straight to your customers' lock screens through their wallet passes. There's no app to build and no downloads to worry about. Notifications arrive next to personal texts and calls, with open rates above 85%. Good for flash promotions, reward reminders, and re-engagement campaigns that actually get seen.
Push notifications through wallet passes get open rates above 85%, compared to roughly 9% for email and 20% for SMS. They reach customers when they're most likely to act, on their lock screen next to text messages and calls. Because they come through the native wallet app rather than a third-party app, they sidestep the notification fatigue that drags down other marketing channels.
Benefits
Key benefits
10x Higher Opens
Lock screen notifications get noticed because they land in the same stream as personal messages and calls. Industry data shows wallet pass notifications hit open rates above 85%, compared to roughly 9% for marketing emails. For a restaurant sending a Friday lunch special to 500 loyalty members, that's about 425 people who see the message, versus about 45 by email.
No App Required
Notifications go through the native wallet app already installed on every iPhone and most Android phones. Your customers don't download, maintain, or update a separate app. That clears the biggest barrier to push notification marketing for small and mid-size businesses, which usually can't justify the cost of building and running a dedicated mobile app.
Scheduled Sends
Plan campaigns ahead by scheduling notifications for a specific date and time. Handy for recurring promotions like Tuesday happy hours or Friday lunch specials you run every week. Set up a full month of campaigns on a quiet Sunday afternoon and let them send themselves, so you're not trying to remember to hit "send" on a busy workday.
Segmented Targeting
Message specific customer groups based on what they do. Send re-engagement offers to customers who haven't visited in 30 days. Give your top 10% of visitors exclusive deals. Nudge customers who are one stamp from a reward to come in today. Segmented campaigns beat broadcast messages by 3-4x in redemption rates because the message fits the recipient.
Process
How it works
Compose Message
Write your notification in the Revio dashboard. Keep it short and actionable. Wallet notifications read best at 50-100 characters. Include promotional text, a call to action, or a simple reminder. The dashboard previews how it will look on both iPhone and Android lock screens, so you can adjust the wording before sending.
Select Audience
Send to all enrolled customers, or narrow it down by segment. Filter by last visit date, total visits, current points balance, or reward status. You might target customers who haven't visited in 14+ days with a "We miss you" offer, or customers with 8 out of 10 stamps with a "You're almost there" nudge.
Send or Schedule
Send now or schedule for a specific date and time. Scheduling helps with time-sensitive promotions like lunch specials (send at 11am) or weekend events (send Friday morning). You can cancel a scheduled notification before it goes out if plans change. The dashboard shows the audience count before you confirm, so you know how many people will get the message.
Track Results
After sending, the dashboard shows delivery count, open rate, and click-through rate. You can see which notifications do best over time and sharpen your messaging. If you included a promotional offer, you can check how many customers redeemed it against visit data. Over time this tells you what lands with your audience and where to take the next campaign.
Compose Message
Write your notification in the Revio dashboard. Keep it short and actionable. Wallet notifications read best at 50-100 characters. Include promotional text, a call to action, or a simple reminder. The dashboard previews how it will look on both iPhone and Android lock screens, so you can adjust the wording before sending.
Select Audience
Send to all enrolled customers, or narrow it down by segment. Filter by last visit date, total visits, current points balance, or reward status. You might target customers who haven't visited in 14+ days with a "We miss you" offer, or customers with 8 out of 10 stamps with a "You're almost there" nudge.
Send or Schedule
Send now or schedule for a specific date and time. Scheduling helps with time-sensitive promotions like lunch specials (send at 11am) or weekend events (send Friday morning). You can cancel a scheduled notification before it goes out if plans change. The dashboard shows the audience count before you confirm, so you know how many people will get the message.
Track Results
After sending, the dashboard shows delivery count, open rate, and click-through rate. You can see which notifications do best over time and sharpen your messaging. If you included a promotional offer, you can check how many customers redeemed it against visit data. Over time this tells you what lands with your audience and where to take the next campaign.
Use cases
Perfect for
FAQ
Frequently asked questions
Reach Customers Directly
Send messages straight to your customers' lock screens through their wallet passes. There's no app to build and no downloads to worry about. Notifications arrive next to personal texts and calls, with open rates above 85%. Good for flash promotions, reward reminders, and re-engagement campaigns that actually get seen.