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Loyalty Without the Suite Lock-In

Standalone loyalty for physical businesses. No bundled suite required.

Yotpo Loyalty (formerly Swell Rewards) is part of the larger Yotpo e-commerce suite that bundles reviews, SMS, and loyalty together. Revio is a standalone loyalty platform focused on physical businesses, with native wallet passes and no requirement to buy into a broader product suite.

Yotpo has built a comprehensive e-commerce marketing suite that combines product reviews, SMS marketing, subscriptions, and loyalty into one platform. The loyalty module benefits from this integration — earning points for leaving reviews, for example, is a unique cross-product feature. For large e-commerce brands that want a single vendor for multiple marketing functions, Yotpo is a serious option.

The downside is that Yotpo Loyalty is not truly standalone. Pricing is opaque and generally requires a sales conversation, and the platform is optimized for online stores rather than physical businesses. There is no Apple Wallet or Google Wallet support, no QR code scanning for in-store visits, and notifications are limited to SMS and email rather than wallet-native push notifications. The suite model also means you may end up paying for features you do not need.

Revio is purpose-built for physical business loyalty. Customers get a card in their Apple or Google Wallet, staff scan QR codes to track visits, and push notifications go directly to the lock screen. There is no suite to buy into, no sales call required, and pricing starts at $19/month. For brick-and-mortar businesses that want loyalty done well without enterprise complexity, Revio is the more focused choice.

Yotpo Loyalty shines when combined with the rest of the Yotpo suite. If you run a large e-commerce brand and want reviews, SMS marketing, and loyalty managed by a single vendor, the cross-product synergy — like earning points for reviews — is genuinely valuable.

Why merchants switch to Revio

Wallet Native

Apple & Google Wallet passes, not just email and SMS

No Suite Required

Standalone product — buy only what you need

Transparent Pricing

Published plans from $19/month, no sales calls needed

In-Store First

QR scanning and visit tracking built for physical businesses

FeatureRevioYotpo Loyalty
Apple Wallet passes
Google Wallet passes
QR scanning
E-commerce suite
Points programs
Push notifications
SMS only
Analytics
Standalone product
Part of suite
Free trial
14 days
Contact sales
MENA support

Revio

Starter

14-day free trial

$19/mo

Growth

$39/mo

Enterprise

$79/mo

Yotpo Loyalty

Gold

Part of Yotpo suite

$199/mo

Platinum

Contact sales

Enterprise

Custom pricing

Contact sales

Launch wallet-based loyalty in under an hour

No suite commitment or bundled products

Transparent pricing with no sales calls

Dedicated migration support included

Frequently asked questions

Try Revio free for 14 days

No credit card required

Start Free Trial

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